Google’s John Mueller is Asked About Top 3 SEO Factors

A web publisher asked Google’s John Mueller for feedback about the top 3 SEO factors Martin Splitt discussed in the first SEO Mythbusters video. Ranking Factors Vary by Query The reasons Google ranks a page is in my opinion particular to the search query and the intent behind it. Some phrases have multiple meanings, which...
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Google To Produce More Q&A SEO Videos #AskGoogleWebmasters

John Mueller from Google posted on Twitter that he will be creating more QA videos around SEO and webmaster related questions with Google search. He said you can submit your not site-specific questions to him via Twitter using the hashtag #AskGoogleWebmasters. Submit those questions there and he will compile them and answer what he can...
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The real-time SEO shift: Research, ranking and recommendations

Evolving consumer expectations driven by the breakneck speed of technological advancements are pushing marketing teams to the brink. Companies of all sizes strive to become “data-driven,” but few are doing so successfully – in fact, 72% of C-level technology and business leaders with some of the world’s largest brands recently reported that they have not...
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SEO: 4 Signs Your ‘Optimized’ Content Could Be Spam

The polite term is “over-optimization.” But depending on the intention and extent, the blunt term is “spam.” Either way, it’s a slippery slope to getting into the search engines’ bad graces. How do you know if your content is over-optimized? When your site is flagged for a manual penalty. Google tells you via a message...
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10 Chicago SEO & SEM Agencies To Know

63,000 searches per second. 228 million searches per hour. 5.6 billion searches each day. From recipe suggestions to hotel reservations and literally everything in-between, the internet doesn’t stop. Luckily, neither do Chicago SEO and SEM agencies. With their help, you can get your business, blog or product content ranking highly on search engines like Google, ensuring thousands...
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5 things about SEO everyone should know

It has been more than 10 years since I first started to really understand the world of search engine optimization (SEO). The country was trying to climb out of recession, and I was working with a business development program focused on helping small business owners succeed in what was a very trying time. I had...
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How startups can use Amazon’s SEO best practices to dominate new shopping verticals

Amazon dominates the top ranking positions of Google for tens of thousands of ecommerce queries, but there are plenty of products in newer shopping categories where Amazon has not yet achieved SEO supremacy. Retailers in nascent verticals have an opportunity to follow Amazon’s SEO playbook and become the default ranking ecommerce website. Achieving this success...
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51% of D2C Brands Say SEO is a Top Acquisition Channel

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ” ); if(“undefined”!=typeof...
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User-generated content for SEO: The cost-benefit analysis you need

Reviews, videos, photos, questions and answers, comments and other user-generated content (UGC) can give search crawlers more information to figure out what your pages are about and how relevant they are to a searcher’s query. UGC also creates a sense of community that makes your brand stickier, gives you a vehicle to collect feedback and...
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The Best Free SEO Tools to Increase Your Rankings

You don’t have to pay to boost your website’s Google rankings with these free SEO tools. Whether you want to see who’s backlinking to your site or dive deep into keyword research, these are the best free SEO tools for the thrifty, digital entrepreneur. Yoast SEO Yoast is a popular WordPress plugin that gives you...
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