Developers of the widely used WordPress content management system released an update last week, but intentionally delayed announcing that the patch addressed a severe vulnerability. WordPress version 4.7.2 was released on January 26 as a security update, but the accompanying release notes only mentioned fixes for three moderate risk vulnerabilities, one of which did not...Read More
pexels.com For the last couple of decades, SEO has been a primary focus of digital marketers all over the world. With more than 3.5 billion searches performed every day, the potential for visibility is practically limitless, and even a few years of experience in the industry is enough to master the basics. Here’s the thing,...Read More
Trayvon Martin’s parents are considering a run for political office The move is in response to the Trump presidency, which is threatening to undo the work on racial justice that Sabrina Fulton and Tracy Martin have been doing since their son was murdered five years ago. USA Today broke the news, and has a posted...Read More
Internet company Automattic has appointed Assembly to be its media AOR for WordPress.com, the client’s publishing platform, following a formal review. There was no incumbent. WordPress.com currently has an online search operation in-house, but launched the review in the fourth quarter of last year because it was planning a broader media approach for 2017. Now,...Read More
pexels.com Link building has always been, and remains, one of the most important elements of an SEO strategy. Links pass what’s known as “PageRank†but more commonly referred to as “authority†from one domain to another, serving as a kind of third-party reference that a particular website is credible (at least in Google’s eyes). Most...Read More
WordPress has fixed three flaws in its content management system, shuttering cross-site scripting and SQL injection bugs three weeks after its last update. The world’s most popular content management system, used by some 74.7 million web sites, was open to a SQL injection flaw in WP_Query class that handles database and post queries. The WordPress...Read More
Credit: Pixabay If you care about the success of your business, you must, by proxy, care about how you rank in search engines when users query relevant keywords. You’ve recently decided to focus on search engine optimization (SEO), and you’re seeing improvements, but they’re very gradual. You might look at the quick-hit value you see...Read More
Developers with WordPress fixed three security issues this week, including a cross-site scripting and a SQL injection vulnerability, with the latest version of the CMS. The update, 4.7.2, was pushed Thursday, only two weeks after developers released the previous version. Aaron Campbell, a WordPress core contributor, announced the update – a security release – on WordPress’...Read More
pexels.com Keyword research is often the first thing you do when planning a new SEO campaign (or auditing an older one). It provides the skeletal framework for a campaign, and for years has been a mainstay tool in the SEO expert’s belt. But over the past five years or so, keyword research has undergone some...Read More
Most MBAs want to make money – it is still a big part of business. But for my MBA students, making money is not enough. I teach three classes for MBA’s at UVA Darden: Software Design, Software Development, and Applied Digital Innovation. For many of my students, Google is now a top recruiting choice. It’s...Read More
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