Tag

PPC

The Walled Gardens Are Eating Open Programmatic – Here’s How They Do It

Beyond the money they mint with their owned-and-operated inventory, Google, Facebook and Amazon are, each in their own way, bidding into nearly every programmatic auction that takes place across the open internet. Although programmatic is growing year over year, independent ad tech players are increasingly fighting over the remaining crumbs while the walled gardens cut...
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What to Expect From Your New PPC Agency

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ” ); if(“undefined”!=typeof...
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Best digital marketing course with online certificates by Google and Harvard

Top 5 Tips for Home Improvement If you’ve been having some home improvement ideas circling your mind lately, you aren’t alone. … Article source: https://ventsmagazine.com/2019/05/13/best-digital-marketing-course-with-online-certificates-by-google-and-harvard/
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It’s Official: Caroff Communications Rocks Digital Marketing!

SAN DIEGO, May 14, 2019 /PRNewswire/ — Caroff Communications has secured the trademark rights to 3 taglines: Websites that ROCK!®, SEO that ROCKS!®, and PPC that ROCKS!®. With these trademarks, the company firmly establishes their bona fides in the digital marketing space. Originally suggested to Caroff by a fellow marketer, the idea of employing these types of...
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How can real estate investors use AdWords to develop a great campaign?

RJ Frometa 2 days ago Other Stuff Leave a comment 14 Views Online marketing is tricky and not every real estate investor can get these tricks! Many investors are inhibited about PPC campaigns. They fear everything from the cost to lacking the ability to manage AdWords. Do you resonate with this? Do you also fret...
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How to Use Personas to Boost Your PPC Performance

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ” ); if(“undefined”!=typeof...
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Google Ads reporting bug fix halfway there

Message appearing in the Google Ads UI on May 6. Google has been working for days to correct data in Google Ads reporting caused by a bug. The bug affected reports for April 30, May 1 and the initial hours of May 2. Current status: Data through April 30 is now corrected. Google says it...
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Nine B2B companies using clever PPC copy to target competitors

It’s a competitive world out there for martech companies. With an unbelievably crowded martech landscape, and technology spend making up an ever-increasing percentage of marketing budgets, how can companies stand out enough to win over customers – preferably before their competitors do so? One method is through competitor targeting. In paid search, competitor targeting is...
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Online Display Advertising Platforms Market is Booming Worldwide | Facebook Business, Adwords, Wordstream, Sizmek, Marin Software, Dataxu

Online Display Advertising Platforms Market A latest study released by HTF MI on Global Online Display Advertising Platforms Market covering key business segments and wide scope geographies to get deep dive analysed market data. The study is a perfect balance bridging both qualitative and quantitative information of Online Display Advertising Platforms market. The study provides...
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Learn how to get better returns from Microsoft Ads

Note: On April 29, Microsoft announced the rebranding of Bing Ads to Microsoft Ads. Microsoft Ads have always played second fiddle to Google AdWords, and the reason is seemingly obvious. Clocking in at 3.5 billion searches per day, the vast majority of searches go through Google and its related platforms. Because of this, Microsoft Ads...
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.