By Dave Simpson Law360 (October 24, 2018, 6:30 PM EDT) — A California federal judge on Tuesday killed one plaintiff’s class claims alleging he was overcharged by Google LLC, finding once again that his relationship to class counsel presents a conflict, but… Article source: https://www.law360.com/classaction/articles/1095154/google-nixes-one-adwords-class-rep-but-another-survivesRead More
“Quanto maior for o seu índice de qualidade do Google AdWords, mais barato você vai pagar por clique.” O Google vale muito mais do que $500 ou $600 bilhões. Por quê? É porque todo mundo está clicando nos anúncios do Google AdWords. Quando você faz uma pesquisa no Google, o que você vê...Read More
by Wendy Davis @wendyndavis, October 18, 2018 <![CDATA[]]> A karate school owner who advertises on Google wants a federal appellate court to revive a class-action complaint accusing the company of mishandling paid-search campaigns. Mark Trudeau, an Oakland County, Michigan resident who co-owns Troy Martial Arts, alleged in a lawsuit filed earlier this year that Google...Read More
On the surface, it’s easy to wrongly conclude that Google and Bing are automating PPC pros right out of relevance. Basic PPC tasks can now happen with very little human intervention through the Google and Bing interfaces — easy enough for a novice PPC manager to create and launch pretty good campaigns. That’s terrific. The...Read More
by Wendy Davis @wendyndavis, 7 hours ago <![CDATA[]]> A karate school owner who advertises on Google wants a federal appellate court to revive a class-action complaint accusing the company of mishandling paid-search campaigns. Mark Trudeau, an Oakland County, Michigan resident who co-owns Troy Martial Arts, alleged in a lawsuit filed earlier this year that Google...Read More
Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media’s terms. We respect your privacy. Article source: https://searchengineland.com/searchcap-google-discover-ads-ppc-tools-306693Read More
Job description Do you love the complexities and immediate feedback of Google Ads? Do you have at least four years’ managing a range of Google Ads accounts? Would you thrive in a role with a huge focus on results achieved not hours worked, staff happiness, flexible working hours, and a half day dedicated to learning every...Read More
On the surface, it’s easy to wrongly conclude that Google and Bing are automating PPC pros right out of relevance. Basic PPC tasks can now happen with very little human intervention through the Google and Bing interfaces — easy enough for a novice PPC manager to create and launch pretty good campaigns. That’s terrific. The...Read More
When Patrick Ip joined Google in 2014, he was quickly introduced to a man named Meng. Meng, whose full name is Chade Meng-Tan, was an early engineer at Google turned full-time motivator for the company with the memorable job title of “Jolly Good Fellow.” In one of their first meetings together, Ip remembers Meng pondering...Read More
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