Tag

PPC

Basecamp CEO calls out Google’s pay to play search practices, calls it “ransom”

Basecamp co-founder and CEO Jason Fried accused the tech giant Google for its advertising practices and called it a “shakedown.” A simple Google search for the word “Basecamp” will end up yielding a slew of search results, out of which the first one or more results are advertisements of other similar services to Basecamp. Fried...
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7 Out-of-the-Box PPC Advertising Ideas You Should Try Now

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ” ); if(“undefined”!=typeof...
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‘They Legitimized Buying Views’: YouTube Ads Divide Latin Music Industry

Major music companies are allegedly spending tens of thousands of dollars to boost view counts on the world’s largest streaming service.  How the companies are doing it, though, is entirely legal on YouTube, thanks to a type of Google advertising that one digital marketer describes as “the legit way of juicing streams.” Three sources with...
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Online Display Advertising Platforms Market Enhancement And Growth Outlook 2019 To 2025 | by Major Companies- FACEBOOK BUSINESS, ADWORDS, WORDSTREAM

Global Online Display Advertising Platforms Market 2019 (Status and Outlook) Report : The report added by Garner Insight on the global Online Display Advertising Platforms Market is based on the year 2019. This market report analyzes International and Domestic manufacturers, regions, suppliers and vendors, product variants and product type for the forecast period (2019-2025). The...
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PPC metrics you should monitor in Google AdWords | London Business News

When it comes to Pay Per Click advertising, there are countless numbers and metrics about your marketing campaign. With so many statistics to look at, you might get confused about which PPC metrics to focus on the most. In fact, most organizations don’t realize the importance of monitoring a few key metrics in order to...
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Probe opens on PPC finances, ministry official says | Kathimerini

Judicial authorities are opening an investigation into the financial collapse of Greece’s public power utility (PPC), the secretary general for the Environment and Energy Ministry, Alexandra Sdoukou, said on Thursday. Speaking to broadcaster SKAI, Sdoukou said her ministry will assist investigators in the case. PPC recorded after tax losses of 542 million euros, according to...
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Global Search Advertising Software Market Insights 2019-2026: WordStream, AdWords, Kenshoo Infinity Suite, Marin Software

The “Search Advertising Software Market” report gives a powerful source to assess the Search Advertising Software market and other critical subtleties identifying with it. The investigation unveils the total assessment and real details of the Search Advertising Software market. The report displays a rudimentary example of the Search Advertising Software market, that involves applications, arrangements,...
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PPC Rescue Package of 500 mln Euros to be Presented to Utility’s Board

ATHENS – A 500-million-euro rescue package for the Public Power Corporation (PPC), where rate hikes will be offset by lower VAT and other levies for a net neutral impact on consumers, is to be presented to PPC’s board on Friday, Athens-Macedonian News Agency (ANA) sources said. The proposal to be made by new President and...
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FEATURE JOBS: Lighthouse Communications, Three Scoops, Natalie Alamein + More

Lighthouse Communications are recruiting for an energetic Public Relations Account Executive (SYD). If you’re a strong writer and an enthusiastic team member who isn’t afraid to get involved and get their ideas heard, you’ll fit right in. They will also offer you all the mentoring and early responsibilities you need to build your career, quickly....
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The PPC Joins 2019 Digital Packaging Summit as an Official Association Partner

Packaging Impressions is pleased to announce that the Paperboard Packaging Council (PPC) has joined the 2019 Digital Packaging Summit as an Official Association Partner. The fifth annual Digital Packaging Summit will be held Nov. 11-13, 2019, at the Ponte Vedra Inn Club in Ponte Vedra Beach, Fla. The Summit is a hosted, invitation-only conference designed...
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