Tag

Analytics

Google Analytics can’t tell you everything about your customers’ behavior

During numerous conversations I’ve had with great journalists, publishers, and content professionals, I’ve found on the whole they don’t really like wasting too much time with numbers, let alone spend hours digging through content performance data. Having access to dashboards and reports they can easily understand in just one glance, though? Well, that’s a whole...
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Save 93% off this Google Analytics Certification: Get Certified In 2 Days

Today’s highlighted deal comes via our Online Courses section of the Neowin Deals store, where for only a limited time you can save 93% off this Google Analytics Certification: Get Certified In 2 Days. Net more job offers with a data-driven bargaining chip. What’s the deal? The Google Analytics certification is more than just a...
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How charities can get started with Google Analytics

Google Analytics is a completely free web analytics tool provided by Google that anyone with a website can use to automatically pull in stats on their website’s performance, to track and measure data on traffic and website visitors. Chris Hall, Marketing Manager at Charity Digital says: “It’s easy to be put off by the home...
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This jam-packed Google Analytics training bundle is on sale for only $20

TL;DR: The Ultimate Google Analytics Mastery Bundle will help your professional career in countless ways — get the whole thing for only $19.99. In today’s digital age, it pays to learn how to make sense of copious amounts of information. And when we say pay, we mean it in the literal sense. Considering that companies...
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5 Reasons Every Webmaster Should Use Google Analytics

There are plenty of reasons that every single person designing a website needs some form of analytics. The simple reason that is when building a site and optimizing it to bring in different eyes and hold views on pages for a certain amount of time requires the insight only found with analytics. There are lots...
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Learn to wield Google’s powerful analytics tools [Deals]

Google holds an outsized influence on what people engage with on the internet. So making your mark online means making the most of Google’s analytics tools. With this deeply discounted bundle of courses in Google Analytics, you’ll learn how. The Ultimate Google Analytics Mastery Bundle includes 9 courses with about 43 hours of video content....
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How Recruiters Can Get More Out of Google Analytics

Data powers the modern business. Find out how you as a recruiter can be using Google Analytics to power your searches and help find the quality candidates you need, writes Adrian Cernat, CEO and co-founder SmartDreamers. “Data-driven recruiting.” Has a nice, cutting-edge, 21st-century sound, doesn’t it? The question is, just what is data-driven recruiting and...
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How to Audit Integration of Google Analytics, Ads

Google Ads is an important platform for online merchants. Google Analytics is another. Combining the two provides rich, actionable data to grow traffic and sales — assuming that tracking is set up correctly. In this post, I’ll provide an audit process to confirm proper integration. Syncing Google Analytics and Google Ads allows data to pass...
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iProspect Hong Kong is city’s first 4A agency certified as Google Analytics 360 Reseller

Google has picked iProspect Hong Kong as a Google Analytics 360 Reseller, the first 4As agency receiving this certification in the city. By obtaining the Google Analytics license, iProspect Hong Kong will now be able to offer full web analytics solutions for the toolset including strategy, tagging, implementation, and site analytics. Moreover, the entire consulting team at iProspect...
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How to Audit Google Analytics, Ads Integration

Google Ads is an important platform for online merchants. Google Analytics is another. Combining the two provides rich, actionable data to grow traffic and sales — assuming that tracking is set up correctly. In this post, I’ll provide an audit process to confirm proper integration. Syncing Google Analytics and Google Ads allows data to pass...
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