Search engine marketing (SEM) has been a game-changing marketing tool for companies for the last ten years. But today, creating a simple ad is not enough to keep driving traffic to websites. Search has become so complex that it is prohibitively difficult for the average individual to create a successful search ad. AdPoint Agency, a...Read More
Local civil libertarians have asked the Rhode Island Supreme Court to overturn a lower court decision they say threatens to keep any state or municipal document labeled a “memorandum” concealed from public view. PROVIDENCE — Local civil libertarians have asked the state’s highest court to overturn a lower-court decision they say threatens to keep any...Read More
January 21 (Renewables Now) – Greek utility PPC SA (ATH:PPC) will get EUR 255 million (USD 290m) in loans from the European Investment Bank (EIB) for a planned upgrade of the electricity distribution network in Greece. The first portion of the loan, amounting to EUR 155 million, was signed last week. The remaining EUR 100...Read More
What is AdWords attribution I hear you ask? Well, essentially AdWords attribution can be understood as which of your AdWords campaigns is responsible for your conversions. The session was hosted by Patrick Eustace who are attribution experts within Google’s Dublin HQ. They started by giving us an overview of what attribution is and why it...Read More
Google Ads (formerly known as AdWords) has always had frequent product updates, but with the ongoing improvements in machine learning (ML), it seems that every month brings new automated features, in addition to the manual features we’ve come to expect. These automations are exciting because they promise similar results with less work. But machines can’t...Read More
Chefs have been playing with improving the presentation of food by deconstructing meals into their components before recombining them into dishes that are a better version of the ingredients’ former selves. Sounds almost exactly like what PPC experts are doing with ads these days. When creating a responsive search ad, we’re deconstructing our creatives into...Read More
(MENAFN – EIN) Setting up an AdWords account is easy and it won’t cost you anything until you make a campaign and start PPC marketing. LAS VEGAS, NEVADA, UNITED STATES, January 16, 2019 / EINPresswire.com / — Honestly, it doesn’t work the way many realtors do. They fail miserably in generating leads even after pulling...Read More
As PPC marketers, everything we do revolves around structure and organization. Sure, there’s a huge amount of unstructured work as the result of performance trends and our analyses but, at the heart of our accounts, structure undeniably plays a huge role. However, over time, that structure – both in terms of account structure and the...Read More
Decenter, a smart contract auditing firm, claims that Ethereum-related ads are now banned on Google This comes months after Google lifted its ban on all blockchain and Cryptocurrency ads on its AdWords platform Decenter, a smart contract auditing firm, has come forward with a claim that Ethereum has been banned by Google On AdWords, its...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
