Tag

SEO

Your URL File Extension Won’t Affect Your SEO

Your URL File Extension Won’t Affect Your SEO By Andrew Redfern @ 2nd August 2011 8:30 am There are plenty of ways to improve your website’s Search Engine Optimisation, or SEO, and the purpose of this series of articles is to illuminate the many ways that this is possible. The purpose of Search Engine Optimisation...
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SEO Is Like Buying A Home

Let’s face it, SEO is a little bit complicated to people who have never heard of it. At least once a week someone asks me what I do for a living and if they don’t know what SEO is I have trouble answering that question in less than five minutes. I’ve worked at SEO agencies...
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Google+ growth slows, stat firm says, as +1 SEO gamers surface

The Google+ honeymoon period may be drawing to a close, as record early growth reportedly tapers off and users make fewer, shorter visits to the new social network. Having seen a 238-percent rise in US visits in the week ended July 16, according to Experian Hitwise, Google+ saw US traffic fall around 3-percent the following week, Bloomberg reports....
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SEO: An Open Letter to CEOs and Boards of Directors

Search engine optimization? CEOs and board members, as well as managers of international companies wrote me asking why they should be concerned about SEO (search engine optimization) when they already have an attractive website. Foreign companies wanting to get traction in the U.S. on search engines are especially interested. This letter was my response and...
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Local SEO: 10 Tips for Ranking in Your Area

Any business of any size can benefit from search engine optimization (SEO). Geo-specific optimization in particular can make a small investment go a long way, as well as ensuring more relevant people click through to your pages. For example, “plumber in London” or “offices in Oxford” will be less competitive than simply “plumber” or “office...
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SEO Behavior: Click-Through Rates Drop Per Search

Studying user behavior through click-through rates highlights the importance of ranking among the top 10 positions in Google search engine page results. But how much do CTR behavioral patterns influence search engine optimization campaigns? As keywords increase their positions in the SERPs. can companies expect more visitors on their sites? A study released Monday from...
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SEO Tips for Search Engine Optimization

Alan Dunn Having a website is an integral part of business today however achieving search engine rankings takes much more than just building a pretty site with pictures. Only a few short years ago a couple pages and some relevant keywords may have propped your placement up pretty high but today only the lucky few...
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Is IT in Your In-House SEO Circle?

As we all entrench ourselves into the current “circles” mania, it’s important for in-house SEOs to add IT into their “SEO Circle.” But how? Traditionally, marketing-IT relationships are tumultuous, with both having differing viewpoints on how things should get done. Sometimes it even feels that marketers and IT folks operate on different planets. With roughly...
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SEO Developments You Need to Know About

Much of the Google talk lately has been centered around Google+, the company’s new social network, and with good reason. It may have a significant impact on how Internet users use other established social sites like Facebook, Twitter, LinkedIn, and even StumbleUpon. However, it is still Google search that drives the majority of web traffic...
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Web Wisdom: Top Ten Signs of Poor SEO Technique

13 Comments Independent retailers are at the mercy of the web designers and search engine optimization (SEO) consultants they hire. Why do I say this? As someone who has extensively studied SEO methods and attempts to stay up-to-date on how the Internet is changing, I must report that there is a lot of hot air...
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